Terms of Service - Pulse Package
Effective Date: 1st May 2025
Last Updated: 1st May 2025
Welcome to Brandr Pulse, a subscription-based branding service offered by Brandr, a virtual branding agency based in The Gambia and serving clients across Africa. By signing up for the Brandr Pulse package, you agree to the terms outlined below. This agreement ensures transparency, clarity, and a mutual understanding between us (Brandr) and you (the Subscriber).
1. Communication & Request Handling
1.1. Platform of Communication: All request submissions must happen via WhatsApp. Clients may use text or voice notes. Voice notes will be transcribed using AI tools and confirmed with the client before automation begins. Support inquiries can also be sent to support@brandrstud.io, and general enquiries to hey@brandrstud.io.
1.2. Request Submission Format: Clients are encouraged to provide clear text instructions, and optionally include reference images or links to support the brief.
1.3. One-Design-at-a-Time Rule: Clients may only work on one active request at a time. A new request can only be made once the current task is complete. Queued requests are not supported at this stage.
1.4. Request Cancellation: Current requests cannot be cancelled mid-process. This may be available in the future.
2. AI-Assisted Workflow
2.1. Hybrid Automation System: We use AI-assisted tools and automation systems (primarily n8n) to streamline workflows. All branding outputs are reviewed and refined by our creative team for appropriateness before delivery.
2.2. AI Limitations: AI generation can sometimes be inconsistent or unpredictable. We make efforts to ensure quality and suitability, but absolute precision cannot be guaranteed.
2.3. Human Retouching: Beyond review, our designers actively correct, retouch, and remove unwanted artifacts before sending designs back to clients.
2.4. Working Days & Delivery Schedule: Designs are currently delivered only on weekdays. We aim to expand to weekend support in the future.
2.5. Delayed Delivery: If we are unable to deliver within 24 hours due to workload, we will notify you. If delivery exceeds 24 working hours, you are eligible for a D100 discount off your next month—only if requested.
3. Design Ownership & Brand Identity
3.1. Ownership Rights: Final, approved branding outputs are fully owned by the client. Brandr claims no ownership.
3.2. Confidentiality: Brandr will not share private business details or branding information publicly. Business ideas and chat logs are kept strictly confidential and accessible only to senior Brandr staff.
3.3. AI Identity Concerns: The concern that AI can “steal” your brand identity is unfounded. Design theft is a broader issue not exclusive to AI. Nevertheless, we do our part to ensure uniqueness and confidentiality.
3.4. Idea Protection: We do not share your business ideas or internal discussions. That said, similar business concepts may naturally emerge independently elsewhere.
4. Revisions & Iterations
4.1. AI Non-Linearity: AI-generated iterations do not follow a step-by-step refinement model. Approving one draft does not guarantee exact variations.
4.2. Human Tweaks: Once a preferred draft is selected, our team refines it based on your feedback.
4.3. Revision Timeframe: Revisions may take up to 24 hours depending on complexity.
5. Scope of Work
5.1. Included Services: The following ten (10) branding asset types are covered under the subscription:
- Logos
- Flyers
- Banners
- Business cards
- Social media posts
- Invitations
- Illustrations
- Mockups
- Thumbnails
- Report covers
5.2. Out-of-Scope Requests: Requests beyond this scope must be discussed and may incur additional costs.
5.3. Editable Files: We do not provide source files (e.g., PSD, AI, Figma, SVG, etc.). Final deliveries are provided in PNG format. Transparent versions may be included depending on complexity but are not guaranteed.
5.4. Prohibited Services: We do not create content for industries including (but not limited to): alcohol, clubbing/nightlife, explicit or adult content, gambling, smoking, pork, sorcery, or other harmful, exploitative or offensive content.
6. Turnaround Time & Subscription Terms
6.1. Delivery Timeline: We aim to deliver within 24 hours (working days). Delays may occur based on load. We will notify you if that happens.
6.2. Subscription Models:
- Monthly (D5,000): Billed monthly. Pay at the beginning of the month to activate service.
- 3-Month Plan (D3,900/month): Also billed monthly. Lock-in required for 3 continuous months. No partial usage rollovers or month splitting.
6.3. No Carry-Forward: Un used time or design capacity cannot be rolled into future periods.
6.4. Cancellation Policy: You may cancel your subscription after your current billing period ends. Refunds will not be issued for unused time or early exits.
6.5. Misuse or Abuse: Attempting to manipulate pricing plans (e.g., falsely subscribing to 3-monthplan and cancelling early) will lead to permanent account suspension without refund.
7. Automation & Access Control
7.1. Spam Control: Our automation prevents spam or bulk submissions. You may only submit a new request after your current one is complete.
7.2. System Monitoring: Attempts to bypass the system or use abusive language will result in immediate service termination.
7.3. Content Guidelines: We do not accept branding requests that include hate speech, religious or political propaganda, sexually explicit content, threats, scams, or any unethical requests.
7.4. AI Moderation: We periodically use AI tools to monitor content for abuse and to ensure quality. Data is never shared externally.
8. Confidentiality & Data Use
8.1. Data Privacy: All client data is encrypted and stored securely. Access is restricted to select senior Brandr team members.
8.2. Information Sharing: We do not share, sell or repurpose private business ideas or design briefs. Publicly available business information is outside our jurisdiction.
8.3. Transparency: We are transparent about how your data is used. For concerns, please email support@brandrstud.io.
9. Limitations & Liability
9.1. Use at Your Own Risk: Brandr is not liable for business or financial losses due to use or misuse of branding assets.
9.2. Trademark Conflicts: We do not guarantee trademark uniqueness. Clients must independently verify eligibility for IP protection.
9.3. Force Majeure: We are not liable for service disruptions due to natural disasters, civil unrest, tech outages, or acts beyond our control.
9.4. Consistency Disclaimer: Due to the nature of AI tools, consistent branding is not always guaranteed. Wedo our best to track your preferences.
10. Terms Updates & Acceptance
10.1. Agreement Activation: By making payment or submitting your first request, you agree to these terms.
10.2. Access to Terms: You may review the latest version of this document at brandrstud.io/tos.
10.3. Significant Changes: We reserve the right to define what constitutes a significant update. Any material changes will be communicated in advance.
11. Community Collaboration
11.1. Gambian Designers Welcome: We encourage skilled Gambian creatives to apply to join the Brandr. Pulse team via brandrstud.io/services.
Thank you for choosing Brandr Pulse. This initiative is built to make quality branding accessible, equitable, and efficient for Gambian businesses and beyond. Let’s build something great together.